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Examining the student experience in the lecture hall
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September 22, 2023
Exploring Key Areas To Survey In Schools, Colleges And Universities

Having explored why student voice surveys matter for the education industry, in the first of our two-part education special, we now explore key areas to survey in schools, colleges and universities.

Getting concept designs ready to test out with survey respondents
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September 19, 2023
Concept Testing: Exploring Surveys And Best Practices To Improve Your Product Launch

Many new products fail due to a lack of preparation prior to launch. We investigate how to avoid this and maximize your success by using surveys for concept testing.

Happy member of staff working remotely
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September 15, 2023
Happiness At Work Week: Ways To Increase Staff Contentment

Everyone wants to be happier at work and there’s lots of benefits of a happier workforce for employers too. We explore how to achieve this through activities including surveys.

Busy man with only time to skim read a survey
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September 12, 2023
How To Make Your Survey More Appealing To Skim Readers

While keeping your survey clear and concise is important for any respondent audiences, it’s even more vital for skim readers. We offer tips on making your survey more appealing to skim readers.

Picture illustrating why feedback is so crucial to your business
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September 8, 2023
Closed Loop Feedback: Why It Matters To Your Business

Your customer experience is one of the most important areas for your business, including how you close the loop on feedback. Read on to discover more about why this matters to your business.

Employees discuss possible survey questions for a questionnaire.
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September 6, 2023
10 Tips For Writing Quality Survey Questions

It pretty much goes without saying that quality survey questions are the basis for the success of your online questionnaire. If your objective is to f...

Students completing their student voice surveys
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September 6, 2023
Why Student Voice Surveys Matter For The Education Industry

The quality of education we receive is a major determinant in what we achieve in life, with student feedback crucial to maintaining these standards. We explore how student voice surveys can help.

Businessman demonstrating the investigative side of case studies
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August 22, 2023
How Surveys Help Create Better Case Studies

When it comes to tools to get people to buy from you, case studies are a great way to turn hesitant leads into customers. Yet you cannot do this without good data, which is where surveys come in.

Member of leadership team delivering inspirational speech to engage and motivate staff
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August 18, 2023
Exploring The Impact Of Leadership On Employee Engagement And How Surveys Help

While many organizations recognize the benefits of employee engagement, fewer are clear about the vital role that their leaders must play in this process. We explore this and the role of surveys.

Woman answering a Likert scale survey question to rate her satisfaction.
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August 10, 2023
Likert Scale: Using And Getting More Value From These Survey Questions

Good customer feedback is the key to helping organizations shape experiences that will keep customers coming back for more. We show how Likert scale survey questions can help you on this journey.

Picture depicting how the user experience and customer experience can impact a user during their product journey with a business.
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August 8, 2023
Customer Experience Vs User Experience: Why The Difference Matters

Customer experience and user experience are among today’s most popular business concepts. We reveal how understanding the differences between them is vital to make the improvements you need.

Picture depicting the range of biases that can lie in the minds of the survey creator and survey taker
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August 3, 2023
Survey Bias: Knowing The Different Types You Need To Avoid

From the bias of those creating your survey, to the preconceived opinions of those taking it. There’s probably a lot more types of bias than you might realize. So, we help investigate them for you.

Young lady in the process of planning her next event
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August 1, 2023
Event Surveys: Helping You Plan For Greater Event Success

No matter what type of event you’re looking to run there’s lots to think about in terms of planning. So, the more information you can get upfront the better. We explore how event surveys help.

Staff involved in a teambuilding trust exercise
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July 28, 2023
Employee Trust: Boost It Through Employee Surveys

For any organization that wants to succeed, gaining employee trust, so that everyone pulls in the same direction is vital in determining their future success. See how ongoing survey feedback helps.

Man using ticket management system to handle a support call
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July 26, 2023
Ticket Management Systems: Maximizing Their Effectiveness Through Surveys And Metrics

When it comes to improving your service delivery, your ticket management system is crucial. So, you need it to be performing as well as it can be. We show how ongoing survey feedback can help this.

Man reporting his customer satisfaction in an SMS survey
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July 21, 2023
Customer Satisfaction Vs Customer Loyalty

While customer satisfaction measures a customer's attitude towards a product, service, or brand, customer loyalty focuses on the behaviors and attitudes that demonstrate loyalty. We explore both.

Scanning a QR code to access and complete a survey
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July 18, 2023
QR Code Surveys: A Great Way To Reach More Respondents

QR code surveys are growing more popular, as they extend the use case options for survey distribution, helping you to reach more respondents. We show why it’s a great survey distribution alternative.

Rating satisfaction with your most recent medical procedure
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July 14, 2023
Patient Satisfaction: Great Questions To Ask In Your Next Survey

The need to better understand your patients’ experiences and their satisfaction has never been more crucial. Get your feedback activity on track with our patient satisfaction survey questions.

Thinking about the sample size for your next piece of research
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July 11, 2023
What Is Convenience Sampling?

For times when random sampling isn’t possible or practical, a non-probability sampling approach like convenience sampling can be hugely beneficial. We explore everything you need to know about it.

Beach scene showing that the Summer hospitality season is here
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July 6, 2023
Hospitality Surveys: Why Feedback Is Essential To Ongoing Success

With the peak school summer holiday season fast approaching, it’s essential to be collecting feedback from your customers, so you can ensure you’re delivering everything you can for them.

Picture highlighting the need for evaluation throughout the workplace
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July 4, 2023
Employer Evaluation: How It Can Benefit Your Business

While staff evaluation is a commonly used business approach to assess employee performance, employer evaluation is equally valuable, but less commonly used. We show how it can benefit your business.

Picture depicting some tools to help grow your business
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June 29, 2023
Business Metrics: Essential Measurements To Keep You Moving Forward

While many businesses can successfully build a product range and nurture a core customer group; taking their business to the next level can be more challenging. That’s where business metrics can help.

Picture depicting a survey optimised for a smartphone user
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June 27, 2023
Mobile First Surveys: Tips To Design More Mobile Friendly Surveys

With 30% of people already filling out surveys using a smartphone and that figure only set to grow further, creating a mobile first survey is now a necessity, rather than a nice to have.

Picture depicting the importance of identifying pain points before you can work to resolve them.
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June 23, 2023
Customer Pain Points: Identifying And Resolving Them

If you’re to retain and attract new customers, you need to be able to identify and resolve customer pain points. We show you how.

Planning a workplace wellbeing program to improve staff wellness
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June 21, 2023
Workplace Wellbeing Surveys: Why They Matter For Your Business

Given that just 24% of staff believe that their organization cares about their wellbeing, the need to better address mental health and wellness at work has never been more vital.

An audience asking to participate in a survey
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June 15, 2023
How To Get Survey Participants

Given the time and investment you put into writing surveys, you’ll want them to achieve the best possible results. That’s why it’s vital to identify the right survey respondents.

Man starting to write a new survey
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June 12, 2023
How To Write A Survey

When it comes to gathering responses from different audience groups to help ascertain their thoughts, feelings and opinions, there’s nothing better than a survey.

Picture that denotes a patient that's happy with the patient experience they've received
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June 7, 2023
How To Measure Patient Experience

With increasing patient expectations about what constitutes an acceptable level of service, the need to measure the patient experience has never been more vital. We show you how.

Picture showing how satisfaction levels can improve through surveying customers
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June 6, 2023
Maximizing The Value Of Your Customer Satisfaction Survey

For many CX-focused organizations, the customer satisfaction survey is the go to tool for gaging customer sentiment. We explore how to maximize value from this survey type.

Pic highlighting how important all question types are to your response rate
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June 1, 2023
Mandatory Questions In Surveys: Yes Or No?

Having spent lots of time designing and fine tuning your survey, you’ll want to generate as much engagement with it as you can when it comes to launching it.

Woman involved in employee engagement activity with her work colleagues
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May 31, 2023
Employee Engagement Metrics: Measure And Improve Staff Engagement

As the modern-day workforce continues to get more complex and remote, the need to track and monitor your staff engagement levels has never been more important.

Man leading new product research session
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May 25, 2023
Product Research: How Surveys and Closely Related Methods Can Help

Whatever move you’re looking to take, there is always an element of risk in product development, which is why the product research stage is so important.

Respondent answering survey questions on their mobile device
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May 23, 2023
Survey Question Types: Useful Options For Your Next Survey

It can be overwhelming trying to choose between a wide array of survey question types each with their own strengths and uses. So, we explore some options for you.

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